How to be a competitive greenhouse brand

1. Greenhouse quality and performance
Structural stability: wind pressure resistance, snow load capacity (especially for extreme climate areas).
Material durability: light transmittance, aging resistance, and thermal insulation performance of covering materials (glass, PC board, film, etc.).
Technical parameters: efficiency and energy consumption of ventilation system, shading system, cooling and heating equipment.
Compliance: whether it complies with international or local building/agricultural standards (such as EU CE certification, US NFRC, etc.).

2.Price and cost-effectiveness
·Initial investment: whether the purchase cost is within the budget and whether there are installment or financing options.
Operating costs: energy consumption, maintenance costs (such as film replacement frequency, equipment power consumption).
Cost-effectiveness: whether high configuration options or modular design are provided to meet different needs.

3. Customization capability
Size and design: whether it supports non-standard customization (such as special span, height, roof shape).
Function expansion: whether it can integrate intelligent agricultural equipment such as automatic control system, water and fertilizer integration,
Crop adaptability: whether it is optimized for specific crops (such as elevated strawberries, tomatoes, etc.).

4. Supplier qualifications and services
Industry experience: successful cases (such as large agricultural park scientific research greenhouse projects).
After-sales service: warranty period, fault response time, spare parts supply capacity.
Technical support: whether installation guidance and planting management training are provided.

5. Delivery and logistics
Delivery cycle: the time from order placement to installation completion (especially for customers with strong seasonal demand).
Logistics plan: whether to handle cross-border transportation, customs clearance, or provide local warehousing support.

6. Sustainability and environmental protection
Energy-saving design: such as double-layer covering, waste heat recovery system, ®
Material recyclability: the use of environmentally friendly materials such as aluminum alloy frame and degradable film.
Low-carbon certification: whether to obtain environmental management system certification such as ISO14001.

7. Intelligence and Automation
Compatibility: whether it supports I0T device access (such as sensors, automatic film rolls)
Data management: provide supporting software to monitor temperature, humidity, light and other parameters.

8. Policies and subsidies
· Subsidy eligibility: whether it complies with local agricultural modernization subsidy policies (such as China's facility agriculture subsidies, EU agricultural funds).
Tax incentives: import tariff reductions or VAT incentives (for cross-border procurement).

Differences in buyer types
Large agricultural enterprises: more concerned about large-scale deployment costs and automation.
Family farms: prefer economical and easy-to-maintain solutions.
Scientific research institutions: focus on environmental control accuracy and data collection functions.

Support suppliers to highlight
Transparent quotations: clarify itemized costs (structure, equipment installation).
Case presentation: provide videos or 3D models to intuitively present the results.
Long-term cooperation value: such as free upgrades and regular maintenance contracts.
After understanding these needs, suppliers can enhance their competitiveness through targeted solutions (such as providing energy consumption simulation reports and extending warranties).